WHO WE ARE

DIVERSION is a creative marketing agency that combines unique concepts & design with the strategy of digital & traditional marketing.

We customize each strategy based on the goals, resulting in cohesive, appealing aesthetics backed by strategic, effective, and proven marketing tactics. 

Based in Philadelphia, DIVERSION is minority woman-owned and boutique in size, providing the results and experience of a larger scale agency, serving clients domestically and internationally for over 5 years.

As an expert in the areas of branding, social media, and content creation, DIVERSION focuses on elevating brands through unique ideation, captivating content, and engaging storytelling.

Plus, we add a little sparkle to everything we do.

Owner & Creative Director

AMIRA MAHMOUD

With over 20 years of experience in marketing, Amira Mahmoud is an entrepreneur with a wide range of experience and skill sets that are applied within DIVERSION.

Starting a career as a marketing professional in the music and entertainment industry in NYC, transitioning to Creative Director at a Philadelphia-based marketing firm, and ultimately becoming the founder of DIVERSION, has allowed Amira to evolve in a way where she can work on exciting projects and serve clients to the best of her ability.

When working with Amira, clients have expressed “she just gets it.” Whether it’s creating a brand from scratch or increasing engagement and awareness for an existing brand, her hands-on nature allows clients to focus on what they do best and leave the rest to the expert.